Best Free CRM Software

We have evaluated 35+ providers to determine the best free CRM software in the following list.

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Free

Entry Price
info
$50/month

HubSpot CRM

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Rank 1

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HubSpot stands out in the CRM market with its all-in-one marketing suite, integrating CRM, sales, and other tools seamlessly. Ideal for small to medium-sized businesses, it focuses on inbound marketing strategies to attract, engage, and delight customers.

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8.7/10
Ease of Use
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8.1/10
Support
Show details
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Pricing
Entry Plan
$50
Included Users
2
Price per Additional User
$25
Free Plan
Yes
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Support
Email
No
Chat
Yes
Phone
Yes
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Features
Number of Contacts
info
Unlimited
Contact Management
info
Yes
Website Forms
info
Yes
Bulk Emails
info
Yes
Shared Inbox
info
Yes
Email Scheduling
info
Yes
Segmentation
info
Yes
Custom Fields
info
Yes
Workflow & Approval Automation
info
No
Pipelines
info
Yes
Conversational Bots
info
Yes
Outbound Calls
info
Yes
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Team Management
Maximum No. of Users
info
Unlimited
Lead Assignment
info
Yes
Roles & Permissions
info
Yes
File Sharing
info
Yes
Territory Management
info
No
Commission Management
info
Yes
Task Planning
info
Yes
Mobile App
info
Yes
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Reporting
Data Import & Export
info
Yes
Email Tracking
info
Yes
Sales Insights
info
No
A/B Testing
info
No
Custom Reports
info
No
Contact Scorings
info
No
Sales Forecasting
info
No
Predictive Forecasting
info
No
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Integrations
No. of Native Integrations
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1,000
API Access
info
Yes
Gmail
Yes
Outlook
Yes
Zapier Triggers
23
Zapier Actions
54
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Security
SSO
info
Yes
Two-Factor Authentication
info
Yes
SOC 2 Compliance
info
Yes
GDPR Compliance
info
Yes
Audit Logs
info
Yes

Pros

  • Offers 1:1 video messaging

  • Can recommend the best time to reach out to a prospect

  • Offers a high level of security

  • Ability to collect payments

  • Ability to manage quotes and invoices

Cons

  • Expensive premium features

  • Limited reporting capabilities in lower-tier plans

Entry Price
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$12/month

Brevo - Free

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Rank 2

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Brevo offers a unique combination of CRM, email marketing, and automation tools, designed to cater to the needs of growing businesses. Their platform is great for advanced segmentation and personalization, making it great for businesses looking to streamline their marketing and CRM in one place.

In top 3 for

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9.1/10
Ease of Use
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3.6/10
Support
Show details
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Pricing
Entry Plan
$12
Included Users
Unlimited
Price per Additional User
$0
Free Plan
Yes
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Support
Email
Yes
Chat
No
Phone
No
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Features
Number of Contacts
info
Unlimited
Contact Management
info
Yes
Website Forms
info
Yes
Bulk Emails
info
Yes
Shared Inbox
info
Yes
Email Scheduling
info
No
Segmentation
info
Yes
Custom Fields
info
No
Workflow & Approval Automation
info
Yes
Pipelines
info
Yes
Conversational Bots
info
No
Outbound Calls
info
No
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Team Management
Maximum No. of Users
info
Unlimited
Lead Assignment
info
Yes
Roles & Permissions
info
Yes
File Sharing
info
Yes
Territory Management
info
No
Commission Management
info
No
Task Planning
info
Yes
Mobile App
info
Yes
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Reporting
Data Import & Export
info
Yes
Email Tracking
info
Yes
Sales Insights
info
Yes
A/B Testing
info
No
Custom Reports
info
No
Contact Scorings
info
Yes
Sales Forecasting
info
Yes
Predictive Forecasting
info
No
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Integrations
No. of Native Integrations
info
64
API Access
info
Yes
Gmail
Yes
Outlook
Yes
Zapier Triggers
3
Zapier Actions
2
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Security
SSO
info
Yes
Two-Factor Authentication
info
Yes
SOC 2 Compliance
info
No
GDPR Compliance
info
Yes
Audit Logs
info
No

Cons

  • Limited to 50 open deals

Entry Price
info
$49/month

Membrain

star
Rank 3

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Membrain stands out with a CRM that's specifically tailored for complex B2B sales environments. Its platform focuses on enhancing sales effectiveness through process visualization, sales enablement tools, and performance analytics, offering a strategic solution for teams looking to optimize their sales processes and drive successful outcomes.

In top 3 for

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-
Ease of Use
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4.7/10
Support
Show details
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Pricing
Entry Plan
$49
Included Users
1
Price per Additional User
$49
Free Plan
Yes
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Support
Email
Yes
Chat
No
Phone
Yes
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Features
Number of Contacts
info
Unlimited
Contact Management
info
Yes
Website Forms
info
Yes
Bulk Emails
info
Yes
Shared Inbox
info
Yes
Email Scheduling
info
No
Segmentation
info
No
Custom Fields
info
Yes
Workflow & Approval Automation
info
Yes
Pipelines
info
No
Conversational Bots
info
No
Outbound Calls
info
No
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Team Management
Maximum No. of Users
info
100
Lead Assignment
info
Yes
Roles & Permissions
info
Yes
File Sharing
info
Yes
Territory Management
info
No
Commission Management
info
No
Task Planning
info
Yes
Mobile App
info
Yes
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Reporting
Data Import & Export
info
Yes
Email Tracking
info
Yes
Sales Insights
info
Yes
A/B Testing
info
No
Custom Reports
info
Yes
Contact Scorings
info
Yes
Sales Forecasting
info
No
Predictive Forecasting
info
No
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Integrations
No. of Native Integrations
info
15
API Access
info
Yes
Gmail
Yes
Outlook
Yes
Zapier Triggers
10
Zapier Actions
6
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Security
SSO
info
Yes
Two-Factor Authentication
info
Yes
SOC 2 Compliance
info
No
GDPR Compliance
info
Yes
Audit Logs
info
No

Pros

  • Offers email templates for quicker email formulation

  • Supports lead assignment

  • Supports email tracking

Cons

  • Very poor customer support

Entry Price
info
$39/month

Snov.io

star
Rank 4

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Snov.io offers a CRM platform with a strong emphasis on lead generation and email outreach. Its suite of tools, including email finder and verifier, is tailored for businesses and marketers who prioritize building and maintaining a robust sales pipeline through targeted email campaigns and efficient lead management.

Scroll back
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9/10
Ease of Use
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7.7/10
Support
Show details
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Pricing
Entry Plan
$39
Included Users
1
Price per Additional User
$39
Free Plan
Yes
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Support
Email
No
Chat
Yes
Phone
No
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Features
Number of Contacts
info
1,000
Contact Management
info
Yes
Website Forms
info
Yes
Bulk Emails
info
No
Shared Inbox
info
No
Email Scheduling
info
Yes
Segmentation
info
Yes
Custom Fields
info
Yes
Workflow & Approval Automation
info
Yes
Pipelines
info
Yes
Conversational Bots
info
No
Outbound Calls
info
No
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Team Management
Maximum No. of Users
info
Unlimited
Lead Assignment
info
No
Roles & Permissions
info
No
File Sharing
info
Yes
Territory Management
info
No
Commission Management
info
No
Task Planning
info
Yes
Mobile App
info
No
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Reporting
Data Import & Export
info
Yes
Email Tracking
info
Yes
Sales Insights
info
Yes
A/B Testing
info
No
Custom Reports
info
No
Contact Scorings
info
Yes
Sales Forecasting
info
No
Predictive Forecasting
info
No
icon
Integrations
No. of Native Integrations
info
45
API Access
info
Yes
Gmail
Yes
Outlook
Yes
Zapier Triggers
5
Zapier Actions
9
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Security
SSO
info
Yes
Two-Factor Authentication
info
Yes
SOC 2 Compliance
info
No
GDPR Compliance
info
Yes
Audit Logs
info
No

Pros

  • Good customer support

  • Ability to track and manage sales orders

  • Offers email templates to formulate quick emails

  • Offers unlimited users

Cons

  • Does not support contract management

  • Cannot create and share quotes and invoices

  • Cannot collect payments

  • Cannot track document opening

Entry Price
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$18/month

Freshsales

star
Rank 5

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Freshsales caters to dynamic sales environments, offering AI-powered analytics and a suite of automation tools. Its blend of advanced lead scoring, integrated communication systems, and intuitive usability positions it as a go-to CRM for businesses aiming to use smart technology.

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9.1/10
Ease of Use
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8.8/10
Support
Show details
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Pricing
Entry Plan
$18
Included Users
1
Price per Additional User
$18
Free Plan
Yes
icon
Support
Email
Yes
Chat
Yes
Phone
Yes
icon
Features
Number of Contacts
info
Unlimited
Contact Management
info
Yes
Website Forms
info
Yes
Bulk Emails
info
Yes
Shared Inbox
info
Yes
Email Scheduling
info
Yes
Segmentation
info
Yes
Custom Fields
info
Yes
Workflow & Approval Automation
info
Yes
Pipelines
info
Yes
Conversational Bots
info
Yes
Outbound Calls
info
Yes
icon
Team Management
Maximum No. of Users
info
Unlimited
Lead Assignment
info
No
Roles & Permissions
info
No
File Sharing
info
Yes
Territory Management
info
No
Commission Management
info
No
Task Planning
info
Yes
Mobile App
info
Yes
icon
Reporting
Data Import & Export
info
Yes
Email Tracking
info
Yes
Sales Insights
info
No
A/B Testing
info
No
Custom Reports
info
Yes
Contact Scorings
info
Yes
Sales Forecasting
info
No
Predictive Forecasting
info
No
icon
Integrations
No. of Native Integrations
info
38
API Access
info
Yes
Gmail
Yes
Outlook
No
Zapier Triggers
3
Zapier Actions
13
icon
Security
SSO
info
Yes
Two-Factor Authentication
info
Yes
SOC 2 Compliance
info
Yes
GDPR Compliance
info
Yes
Audit Logs
info
No

Pros

  • Offers unlimited leads and users

  • Helps to integrate a blend of conversational experiences including live-chat, web, mobile and contact center support

  • Offer customers real-time updates via conversational bots and simplified appointment scheduling

  • Route service teams efficiently based on availability, proximity and skillset

Cons

  • Customer support takes a little long to resolve queries

  • Does not offer document open tracking

  • Does not support payment collection

  • Does not support contract management

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  • Our ranking applies to each individual plan that a provider offers. Subsequently, the scores of each plan are merged using a dynamically weighted model.

For organizations with a limited budget, finding an effective free CRM software can make all the difference starting out. A free plan should offer you the fundamentals when it comes to managing leads and clients, automating routine tasks, and streamlining the sales process.

Through our extensive research, we’ve identified the top CRM software options that offer a free forever plan to new users. These platforms provide businesses with the essential functions of a CRM to get going and build a foundation without having too many annoying limitations.

What Makes the Best Free CRM Software

The best free CRM software is going to be one that meets your initial business needs. This, of course, means different things to different people and organizations.

Overall, however, certain categories can be derived that should be important to everyone in some way. After intensive market research and consultation with industry experts, we have therefore established a weighting of various criteria to rank the best CRM software.

You can find a detailed overview of all weighted criteria here, where we rank the paid plans. The only difference in the ranking of the free plans is that we have taken out the price factor and lowered the weighting of selected features that are less important to be used by beginners.

In all likelihood, most free CRM software will be limited when it comes to features, what matter is great core features that can get you started.

9 Best Free CRM Software

How to Choose the Best Free CRM Software

If you're still on the fence, it may be well worth it to experiment with a few possible options before settling on one.

It is natural that when you need to upgrade, you'll likely just stick with the software that you've been using for free. On the one hand, for convenience, but also because you already know how everything works and no data and settings get lost.

Therefore, it makes sense to also look at the providers' paid plans beforehand, so that you don't have a rude awakening later and have to switch software. In this case, be sure to check out our overall Best Picks.

Otherwise, you are well served with only our list above. Just make sure that you choose a free CRM software that includes everything you need to get started.

If you need a little more help, use our Comparison Tool to compare free plans from CRM software provider side by side and our Finder Tool to get a personalized recommendation from us.

Jacinto

Jacinto M.

Updated: Apr 29, 2024

Sales is what I did, CRMs are what I chose to master. I enjoy testing out scenarios and new approaches to maximize efficiency. In my free time, I play chess and go on hiking adventures with my family.

FAQ

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