6 Free CRM Software That Integrate with Wix

While Wix does a great job helping you build and design a professional website, it doesn’t give you all the tools you need to manage what happens after someone visits your site. That often leaves Wix users looking for a CRM.

The good news is that you don't have to spend a fortune on a CRM. There are plenty of simple, free CRMs that will integrate smoothly with your Wix site.

Here, we'll break down the best free CRMs that connect with Wix, what each one offers, and how to decide which one is right for you.

Top Choices at a Glance

CRM software doesn't have to be expensive. Many tools come with solid free plans that give you access to all the essential features you'll need for your small or medium-sized business. Here are six free CRM software programs that integrate with Wix:

1. HubSpot (native integration)

HubSpot CRM is one of the most popular CRMs on the market. It combines contact management, email marketing, sales tools, and automation into one user-friendly platform. Wix users will love the native integration that lets you capture leads, sync contacts, and track website activity within the CRM. HubSpot also offers a generous free plan for growing small and medium-sized businesses that want to test it out.

How to Set It up with Wix

For most Wix users, the integration is native and seamless right out of the box. If you're building highly customized workflows or connecting complex systems, you'll have to find a workaround. In either case, you should be able to handle this on your own without a developer.

Here’s how:

1. Download the official Wix App from HubSpot. This is the most seamless way to sync contacts and connect forms.
2. Embed HubSpot forms on your website. Copy the embed code from HubSpot and place it in your Wix site using the custom HTML widget. This is a good option if you're using custom forms on your website.
3. If the native app doesn’t work for you, use Zapier as a workaround. Set up zaps to automate syncing Wix form submissions with HubSpot contacts or deals.

2. Brevo (via third party)

Brevo is a powerful CRM with an emphasis on SMS and email marketing for small businesses. This is a great option if you're running an ecommerce store and want to set up an automated email marketing strategy. The free plan includes significant email capabilities, but you’ll have to upgrade if you want advanced landing pages or complex automations. The Brevo/Wix integration is easy to set up without writing any code.

How to Set It up with Wix

Brevo is easy to integrate with Wix, which makes it valuable for small businesses and non-technical users. However, you may encounter limitations around data syncing (basic contact info only) and event-based automation. In this case, using additional third-party tools can help bridge the gap.

Here’s how to connect Brevo with Wix:

1. Embed Brevo forms onto your Wix site. This is easy to do and only requires some basic HTML skills.
2. Use a third-party tool like Zapier to automate lead capture from Wix forms and create contacts or deals in Brevo.
3. Set up custom API or webhooks to send data straight from Wix to Brevo. Just be aware that you'll need a developer for this.

3. Flowlu (via third party)

Flowlu is a cost‑effective solution for small teams or freelancers using Wix. It stands out from other CRMs on this list because it goes beyond traditional CRM capabilities to offer users a complete business management suite. That includes project management features like Gantt charts and time tracking, invoicing, task management, and more. If you need a single platform that tracks everything from lead to invoice to project completion, Flowlu may be the solution for you.

How to Set It up with Wix

Flowlu doesn’t offer a native Wix integration, but you can still connect the two through Zapier or embedded forms. For advanced workflows or API-based automation, you’ll want someone with technical experience.

Here are your options:

1. Embed Flowlu’s web forms into Wix to sync leads directly.
2. Use Zapier or another no-code tool to automate lead capture from Wix forms into Flowlu contacts or deals.
3. Set up custom API or webhooks to create tailored connections from Wix to Flowlu. You'll probably need a developer for this.

4. Capsule (via third party)

Capsule CRM is an excellent entry-level CRM for small Wix-powered businesses. Its clear interface and focus on essential features make it easy to learn and deploy. You get a clean layout, drag‑and‑drop pipelines, and basic email/calendar integration with Gmail and Outlook. And while you'll need Zapier or a similar tool for integration, setup is easy and doesn't require coding.

If you need deeper automation or built-in marketing features, we recommend platforms like HubSpot that have broader functionality.

How to Set It up with Wix

Capsule doesn’t have native Wix integration, but you can easily connect them using third-party, no-code solutions. If you opt for custom API/webhook solutions, you’ll want to get help from a developer.

Here’s how to connect Capsule with Wix:

1. Use Zapier to push Wix form submissions or automation triggers into Capsule as new contacts or opportunities.
2. Set up custom API or webhooks to send form data directly to Capsule. You'll probably need a developer for this.

5. Freshsales (via third party)

Freshsales (by Freshworks) is a user-friendly CRM for non-technical users that has a minimal learning curve. It comes with a clean interface, minimal setup time, and strong onboarding help. If you’re a fan of DIY, low-code tools that just work, Freshsales may be perfect for you. Freshsales offers a robust free tier and is easy to connect with Wix using automation tools like Zapier or Make.

How to Set It up With Wix

Freshsales doesn’t offer a native integration with Wix, but if you're using Zapier or embedding forms, the setup is no-code friendly. For custom API work, you'll need a developer.

Here are some of your options:

1. Use Zapier to set up pre-built or custom "zaps" to send data and trigger actions between Wix and Freshsales.
2. Add Freshsales forms to your Wix site using an embed code. This will allow you to send lead info directly into your CRM.
3. For more customization, developers can use Freshsales’ open API to create custom workflows based on Wix activity.

6. Snov.io (via third party)

Snov.io is a sales CRM that is designed with lead generation and outreach in mind. In addition to basic CRM capabilities like contact management and sales pipelines, Snov also provides you with email verification tools to improve your outreach campaigns. This platform stands out for its ability to find, verify, and nurture leads without forcing you to juggle multiple apps. Snov.io integrates with Wix primarily through third-party automation platforms like Zapier, but you can also use custom APIs if you need more control.

How to Set It up With Wix

Snov doesn’t offer a native integration with Wix. The most practical option will be through form embeds or third-party integrations like Zapier. You can also set up a custom API if you want more control, but that will require developer assistance.

Here are some of your options:

1. Embed Snov Forms directly into your Wix site via HTML. You'll need to manually add the HTML code, but this is easy to do even if you don’t have technical skills.
2. Set up a free Zapier account and create a new automation or “zap” to send data and trigger actions between Wix and Snov.
3. You can also use a custom API if you want more control beyond form embeds or no-code integrations.

What to Look for When Choosing a CRM for Wix

If you're on the lookout for a free CRM software that integrates with Wix, the first thing you’ll want to consider is how easy the integration is.

Native integrations are the best option because they're easy to manage and are less likely to break. They're also the rarest, and very few free CRMs offer them.

Form embeds and third-party automation tools like Zapier are an acceptable second option since they're still easy to set up and manage.

Beyond basic compatibility, you’ll want to think about your long-term goals. CRMs like HubSpot are built to grow with you, but can be overkill for solopreneurs or freelancers. CRMs like Capsule offer a convenient and lightweight solution without unnecessary features or complexity.

There are a lot of questions and unknowns to consider when you’re choosing a CRM. You can use this checklist to make sure your bases are covered:

• Wix Integration Compatibility: Ensure the CRM can connect to Wix either natively or through tools like Zapier or embedded forms.
• Ease of Setup: Look for CRMs that are easy and intuitive to set up.
• Free Plan Limits: Make sure the free plan comes with everything you need so you don’t run into limitations and are forced to upgrade.
• Email and Communication Tools: Check if it offers built-in email marketing, tracking, or integration with Gmail/Outlook. (Our top picks for Best CRM Software for Features can help.)
• Scalability: Choose a CRM that can grow with your business. Some CRMs offer generous free plans, but can get expensive when you’re ready to upgrade.
• User Interface & Usability: Pick a platform that's visually appealing and easy to use. You should be able to find all the features you need without hassle. Read online reviews and test the free version to see if you like how it works.
• Customization Flexibility: Consider how much you can customize pipelines, contact fields, workflows, and CRM dashboards.
• Support & Community: Check customer support reviews to see if they have an active community behind their product.
• Mobile Access: Check whether the CRM has a good mobile app if you or your team work on the go.

Ultimately, the best CRM for Wix is one that fits your current needs, connects easily to your website, and can grow with your business over time. Evaluate your needs carefully and test a few choices before committing.

Final Thoughts

Choosing a free CRM that integrates with Wix means exploring your options, then narrowing them down to find the best fit for your needs. That’s where we come in. We’ve tested more than 35 of the best CRM software, evaluating them on pricing, reporting, integrations, and support. We also have a dedicated list of the best free CRM software. Once you've got a few favorites, use our Comparison Tool to compare CRM software side by side. For more help, check out our step-by-step guide on How to Compare Software.