Best Ecommerce Platforms for International Selling

Global selling on ecommerce platforms’ revolves around the platform's ability to include specific features that make it easy for the seller to market and sell their product to customers in different countries. The most popular attributes of selling internationally online allow customers to shop in their local language and currency and pay using localized payment methods.

We analyze these international selling features and many others using a custom scoring system to indicate the presence and absence of attributes in the various ecommerce platforms.

Let's check out all attributes that make up the best platform for global ecommerce.

What Makes the Best Ecommerce Platform for International Selling?

The best ecommerce platform in terms of international selling improves your ability to market and sell products to customers outside your geographical zone.

While some ecommerce platforms have a wide range of superb features for a global marketplace, others might not, and some have them of lesser value.

We evaluate the most important features of an international online store as follows.

Multiple languages

Customers from different locations that speak other languages can change the language to their preferred choice to create a more familiar shopping experience. We evaluate the number of different language versions that ecommerce platforms allow you to show simultaneously.

Multiple currencies

Converting and offering the users to pay in their local currency helps to avoid doubts. The customer doesn’t have to do any math, won’t fear additional fees caused by their bank providers, and feels more confident when purchasing in their currency.

Automatic Taxing

Sellers have to ensure which customers need to be taxed, which ones do not, and how much taxes need to be charged. When the ecommerce platforms software handles taxing for you, it takes an enormous burden away as you won’t have to deal with any issues your local tax office may raise later on.

Customer localization

Ecommerce platforms can detect where a user is located to automatically adjust the language, currency, and taxes according to the user's location. This feature makes selling internationally more seamless for users and boosts their trust from the first visit.

Localized payment methods

This helps your customers make their payments as quickly as possible. Once the user has selected their country, it automatically shows the local payment methods that are commonly used.

Custom Country Domains

Assign customized web addresses for each market optimized for search results and automatically redirect customers to the correct domain based on their location.

10 Best Ecommerce Platforms for International Selling

How to Choose the Best Ecommerce Platform for International Selling

Choosing the best global ecommerce platform depends on your needs and target markets. There’s no point in selecting and paying for an ecommerce platform that offers 100+ different languages but won’t localize your users and doesn’t offer the appropriate payment methods. Be clear about your global sales requirements and keep an eye on what the software needs to have to make it your best solution.

When choosing the best ecommerce platform for international selling, it is crucial to have a clear vision for your store alongside your target market.

If you still find it difficult to decide, you can check our comparison tool and finder tool for more help.